Intu’s Helen Drury wins government role

Published:  28 February, 2017

Helen Drury takes on new role to champion disability issues in retail

The Minister for Disabled People, Work and Health has appointed intu’s corporate responsibility manager, Helen Drury, as one of eleven Sector Champions who will drive forward the Government’s ambition to tackle the issues disabled people face as consumers.

The Champions, who represent a range of different sectors and businesses, from banking to media, will use their influential status as leaders in their industries to promote the benefits of being inclusive to disabled people.

The sector champions will amplify the voices of disabled customers and employees within their own industries, increasing accountability and challenging inequality. They will also be able to highlight specific changes and improvements that will make a difference to the millions of people who often miss out.

At intu Drury is currently working towards the implementation of an accessible intu programme, which aims to make sure all its customers feels welcomed and safe. While this will cover a broad range of disability issues, she has first focussed on making all intu shopping centres autism friendly. intu has partnered with the National Autistic Society to deliver this and together they have already successfully run a virtual reality awareness campaign in the summer of 2016, which reached 29 million people.

The Minister for Disabled People, Work and Health, Penny Mordaunt, said: “As a public advocate for accessibility, Helen Drury will help businesses realise the value of disabled consumers and the importance of catering to every customer’s needs. These industries must become fully inclusive. Not being able to access the high street, products and services, transport or simply to access a loo jars with our national values: it must change.”


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